Coca Cola International is one of the most famous monopolies in the world’s beverage sector. The company has expanded its network of business to all parts of world. The company earns more profits than the total GDP of many so-called “third world countries”. However, these huge profits are based on the exploitation of workers. In order to enhance their rate of profit, the management of Coca Cola uses anti-labour measures and the forces of repression to attack the rights of the workers.

The recent criminalization case of comrade Sultoni Farras, a worker activist from Progresif Union and Sekber Buruh, who is being sued with “Unpleasant Action” law by the bosses, puts forward a question that at first seems petty but if we look further turns out to be quite fundamental in the workers’ struggle. This relates to the question of “pleasantness” and “unpleasantness”. (Note: in Indonesia, the word “pleasantness” can also mean “happiness”)

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